What is NLP?

NLP is a philosophy and educational tool, which is designed to teach people how to become happier and more effective. It teaches people how to think and communicate in more useful ways. It explores HOW we think and HOW we behave. It allows you to discover what's going on when you are doing something well and not doing something well. It allows you to find out how other people do things effectively. It shows you the difference that makes a difference.

NLP is fast becoming one of the most sought-after tools of human enhancement and performance improvement that has ever been known. Science Digest describes it as 'the most important synthesis of information available today about human communication'. People have used NLP to improve their lives in many different ways.

Who Invented NLP and How?

In the 1970's, two researchers from California, Richard Bandler and John Grinder studied the most effective communicators around and found that these people used particular patterns, which revealed how they were so successful. These patterns became known as NLP.

How Does NLP Work?

NLP works through understanding how the brain works, how language affects the brain in specific ways and how to structure your communication and thinking to get the results that you want. Through understanding the ways in which people think and how to alter this through using language, NLP Practitioners can assist people to control their emotional state, change any unwanted habit or behavior and communicate more effectively with anyone.

What Kind of Person Learns NLP?

Doctors, Students, Parents, Life and Business Coaches, Counsellors, Therapists, Teachers, Managers, Psychologists, Salespeople, Trainers, Business Consultants, IT Professionals, Marketing Executives, Actors, Musicians, Writers, TV and Radio Broadcasters, Journalists, Performers, Models, Hotel Managers, Complementary Practitioners, Nurses, Lawyers, Retailers, Health Professionals, Accountants and Politicians to name but a few.

People from all areas of marketing, advertising, finance, web design, engineering, retail, insurance, tourism and the airline industry have also found NLP immensely useful in training with us. We have trained as many people from the private and public sector.

Some of the Blue Chip companies on our books include: Dell, AOL, Bord Gais, Dublin City Council, VHI, Tesco, Bausch & Lomb, Aer Lingus, Microsoft, Go America, ESB, IMI, Tesco, Gateway, AIB, Irish Nationwide and Bank of Ireland.

Those interested in personal development and self-improvement are frequent participants on our courses. We teach all kinds of people how to add value to their lives and by learning NLP they discover how to run their own brains for a change.